Fiat

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The Fiat is one of the oldest and biggest names in cars, dating from the establishment of Fabbrica Italiana Automobili Torino (“FIAT”) in 1899., Putting Italy on wheels, and in the first decade of the 20th century, your car competition was the envy of all nations. The Fiat Topolino (“Little Mouse”) was as famous as the Volkswagen KDF (later known as the “Beetle”) in 1930 and 1940, and put all Italy, Fiat 500 Wheel in the 1950s, which caused the Italian miracle, a revival of European consumer products.

Sadly fortune mixed company in the United States. In U.S. Fiat 1500 had its enthusiasts in the mid 1960s, and then the 1971 Fiat 850 (Spider and Coupe) were very popular among college students. However, the Fiat 124 sports car designed by Pininfarina did more to keep the image of Fiat with life in the United States as cars like the front-wheel-drive mid-engine 128 and X1-9 ultimately failed. Even Lancia, Fiat’s premium brand, faded rapidly after introduction in late 1970. Success After a brief U.S. In 1979, Fiat’s bad reputation for quality and business inability to make a substantial investment in technology to meet emissions regulations increasingly stringent air led to the Italian company to withdraw its nameplate of EE. States. Completed in 1984.

In 2000, General Motors acquired a stake in Fiat as part of a joint venture to create a new generation of affordable small cars in Europe. GM finance problems led to the disintegration of this agreement in 2005, but Fiat had invested the money wisely in new technology GM air emissions. When Chrysler’s bankruptcy took place in 2008, Fiat saw the opportunity to expand its market in the U.S., as the U.S. Company requires a new generation of small cars. In 2009, Fiat acquired a majority stake in the U.S. Company and acquired access to the dealer network of the U.S. Company in return for providing a new generation of small cars from Fiat. The Fiat 500, the first of which is scheduled to be introduced in 2011.

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